Basic requirements for the quality of cosmetic packaging materials

Basic requirements for the quality of cosmetic packaging materials

Nowadays, there are two common business models for cosmetic packaging materials. One is the generation processing mode. The so-called generation processing model is that cosmetics brands make their own designs and make their own styles of packaging materials. The manufacturer is only processing on behalf of. As for whether the design is done by the brand's own company's internal design department or other design companies are invited to do it, it does not matter. There are both cases, but this has nothing to do with the manufacturer of the contract processing. The manufacturer is only responsible for production, and complete orders on time with quality and quantity. On the whole, most well-known brands will choose the way of processing. Because the scale of well-known brand enterprises is relatively large, there are a series of considerations in brand positioning and planning activities. In addition, well-known brands have their own design departments. To maintain the brand's culture, series of products, etc., the design is generally not outsourced. Such enterprises also have stricter requirements for manufacturers, and most of them require manufacturers to have licenses and certificates of conformity required by various countries. The product delivery requirements are also stricter. Although the requirements are strict, due to the large orders of well-known brands, the payment is guaranteed. It can be said that the orders of these enterprises are all manufacturers want to win.

Lipstick tube packaging material

The other is a one-stop model. The so-called one-stop model is that the brand is only responsible for making requests and making payments. The design is done by the manufacturer. Niche brands generally choose this model. Because niche brands have limited business scales and limited things they can do. They are generally brands that have not been established for a long time. They have not studied thoroughly in some aspects, so they are more inclined to choose one-stop services.

However, whether it is an agent processing mode or a one-stop mode, the basic requirements for the quality of makeup packaging materials are the same:

1. Ingot tube

The tube body of the ingot tube should be straight, smooth, free of cracks, burrs (burrs), no obvious scratches, and uniform color. The parts of the ingot tube should be tightly matched to ensure that the contents can be screwed out or pushed out normally.

2. Makeup pen

The barrel and sleeve of the cosmetic pen should be smooth, straight, glue-free, and the paint film should not crack. The barrel of the makeup pen and the pen cover should be tight and tight. The color of the makeup pen should be uniform.